1- Marketing Business to Business (B2B) Manager
2- Marketing Business to Business (B2B) Business Solutions Advance Specialist
3- Marketing Business to Business (B2B) Mobile Advance Specialist
1- Marketing Business to Business (B2B) Manager
About Zain Sudan:
The country’s leading operator was established in 1997 and today serves 13.8 million customers as of 31 March 2018, reflecting a market share of 47%. Possessing the country’s most advanced voice and data network, the operator’s network extends to an impressive 90% of the population through a total number of 2,586 network sites. Through constant development of the telecommunications infrastructure and proactive marketing initiatives, Zain remains committed to offering customers in Sudan the most dynamic products and services. The foundation of Zain Sudan’s achievements lies in the company’s ability to inspire its employees to deliver the best and most imaginative services at every level. With an energetic and inspired predominantly Sudan workforce, the company is committed to employing high caliber people as well as nurturing the finest Sudan talent. With a strong human resources and training program that develops and nurtures leaders in the workplace, the company has consistently opened new doors for its dedicated staff. For more on Zain Sudan please visit www.sd.zain.com
WHAT
The Primary responsibilities of the person holding this position will be; developing and implementing the B2B marketing strategy as well as the providing the strategic initiatives and new products and services for the B2B segment. In addition this person will be managing the existing products in terms of revenue and other related KPI’s.
This person must introduce new initiatives on how of increase the wallet share and market share in the enterprise segment, by understanding and analyzing the customers’ needs and fulfill this needs in a profitable way . Also lead, train & engage all B2B Marketing team
HOW
If you hold this position , your main responsibilities will be :
Responsible for formulating the enterprise Marketing Strategy & formulating the operational initiatives for the assigned segments.
Ensure fully execution and implementation of strategic plan for the enterprise
Will support Business plan , Corporate Strategy by recommending &; driving expansion, innovation, differentiation in product portfolio.
Will complete assessment of the business trends and identification of areas of growth and opportunity. Summarize data analysis into actionable reports and present results that can be translated into profitable business opportunities
Lead teams to deliver road-map. Team will include Technology, Commercial, Finance, Legal …ext.
Segmentation: conduct and leverage market research, competitive analysis, and direct feedback to assess the market landscape, identify ideal B2B customer segments by industry or functional departments, develop a deep understanding of the buyers and people with influence for your solutions, and design forward-thinking approaches that effectively target priority segments
Identifying new Enterprise segments & opportunities to expand the corporate presence in the market in terms of number of customers & revenue
Will maintain monthly SWOT and GAP analysis and proactively work and revisit priorities based on market feedback and research.
Will define, Price, Position products and recommend their sales and distribution strategy.
Monitor monthly , quarterly and statistical report against budget on returnees / churn/ new activation / revenue /MOU of the B2B
Product & life-cycle management for all enterprise products & services in Zain namely voice, mobile Broadband, internet, Business Solutions and VAS
Product development planning and prioritization in line with commercial strategic plan .
Will develop business cases including investment requirements, revenues, and costs , define high-level operational requirements and assessment/recommendations for competitive positioning. Develop MRDs to capture product specifications based on market needs.
Deliver against P&L and KPI,s for products and services portfolio.
Responsible for competitive intelligence and monitoring of competition activities and the preparation of analysis, reports and suggestion of solution for current and expected actions done by competition.
To be fully accountable for contributing towards achieving Zain financial goals by acquire high value customers and minimizing churn among enterprise customers and launching number of products, solutions and promotions that address market needs .
Analyse all sources of data to identify customer needs, requirements and behavior which can be translated into profitable business opportunities i.e. Products & Services.
Supervise and coach the team members and set their yearly target and conduct the performance review (SMART-I’s) on regular basis.
WHAT DO I NEED ?
You will be required to have Bachelor degree in Economics, Business with at least 5 years of relevant experience in telecom industry as B2B Marketing Manager.
Also it will be an advantage for you if you have relevant professional Marketing/Business qualification such as MBA.
You will be required to have In-depth understanding of all elements of Product Life-Cycle Management and the Marketing Mix and In-depth knowledge of current best practice market research methods and approaches.
THOSE SOFT SKILLS
You are also required to have the following soft skills :
Leadership / management skills within a matrix management environment.
Highly developed communication and reporting skills (verbal and written) in both Arabic & English.
Planning and organizing skills
Highly developed skills in use .of relevant IT packages including Excel. Word, PowerPoint etc.
Design skills in research and evaluation,
Influencing skills.
Leadership/management skills within a matrix management environment.
Conflict handling and resolution skills.
Change management.
2- Marketing Business to Business (B2B) Business Solutions Advance Specialist
WHAT
As part of Zain SD team , you will be have the primary responsibility of maximizing the revenue of the current Business Solution portfolio as well as introduce new packages and services to the Business Solution portfolio profitably. This person will be responsible for the new products/services from concept to product launch. Moreover, this person will be responsible to understand and address customers’ needs and plans as well as any post launch technical issues.
HOW
If you hold this position , your main responsibilities will be :
Participate in introducing and designing enterprise business strategy & roadmap with executive stakeholder.
Work closely with the cross functional team to deliver B2B roadmap, Team will include Technology, Commercial, Finance, Legal, regularity …exct.
Identify market best practices and insights relevant to product portfolio.
Prepare the business requirements document for all new products and services developed by the segments.
Launching, developing and managing business solution (IOT , Saas , ccaas , connectivity , VAS , …etc )services
Prepare value proposition for all business solution packages and promos in line with sales recommendations, market research and customer feedback.
Maintain monthly SWOT and GAP analysis and proactively work and revisit priorities based on market feedback and research.
Monitor monthly, quarterly and statistical reports against budget/business case on sold/activated/new additions/revenues of enterprise
Deliver against P&L and KPI,s for products and services portfolio.
Planning, Rollout and Managing stimulation offers and promotions based on the roadmap and in line with annual and long-term marketing strategy, unique users, differentiation, unique selling points and competitive edge
Participate on introducing, launching and managing of different terminalsto enterprisesegments
Responsible for product profitability, product development as mentioned in the KPI
To be fully accountable for contributing towards achieving Zain financial goals by acquire high value customers and minimizing churn among enterprise subscribers through developing and launching number of business solution products and promotions that address market needs .
Participate in providing suggestions and ideas for solutions to counter attack competition terminals products, offers and promotions, for current and expected actions done by competition.
Lead and facilitate product positioning trainings for Sales, Service, and Support teams
WHAT DO I NEED ?
University degree (B.Sc in Telecom/Computer engineering/Computer science). you ideally required to have MBA or any professional Marketing/ Business
Certification with minimum three years of experience in relevant field.
As professional marketer you will be expected to have good knowledge of current best practices of Marketing methods and approaches and sound knowledge of current best practice methodologies around product development, business analysis, market research methods and approaches.
Mobile Telecommunications product/market knowledge is advance.
THOSE SOFT SKILLS
You are also required to have the following soft skills :
Excellent verbal and written communication and presentation skills in both Arabic & English language.
Customer oriented and has excellent Interpersonal skills (communication, negotiation, etc…)
Excellent project management, analytical, and organizational skills.
Excellent computer skills using Microsoft Office.
Demonstrated creative and effective problem solving skills.
Solid presentation skills including the ability to explain complex technologies and product features.
Flexible and accepts changes.
Has an open mind about solutions.
Understanding of the trends and issues facing marketers in the digital age
Knowledge of customers and competitive marketing programs, which is used to develop effective marketing programs and messages
3- Marketing Business to Business (B2B) Mobile Advance Specialist
Closing Date: 23-Jul-2019
What
The primary responsibilities of the person holding this position is to manage the ideas for all existing B2B segment mobile products. This job responsibility lies under managing all related KPI’s (returnees & Churn – besides active base- airtime revenue –iom revenue ) . It also involves developing profitable new products/services from concept to product launch. Moreover, this person will be responsible to understand and address customers’ needs and plans as well as any post launch issues.
How
If you hold this position , your main responsibilities will be :
Participate in introducing and designing enterprise business strategy & roadmap with executive stakeholder.
Work closely with the cross functional team to deliver roadmap, Team will include Technology, Commercial, Finance, Legal , regularity …exct Identify market best practices and insights relevant to product portfolio.
Strong understanding of Salesforce and be able to demonstrate end-to-end management of lead to sale cycles.
Prepare the business requirements document for all new products and services developed by the segments.
Market Intelligence: be the expert on the competition and how to let them irrelevant
Monitor monthly, quarterly and statistical reports against budget/business case on sold/activated/new additions/revenues of enterprise
Monitor success & progress of new products based on factors such as market appealing, serviceability; cost, profitability, penetration & growth opportunities…
Prepare value proposition for all Mobile (voice and Data )packages and promos in line with sales recommendations, market research and customer feedback.
Monitor all new Mobile (voice and Data ) products life cycles and profitability
To create and develop internal and external awareness for all existing Mobile products and services for B2B segment
Accountable for budgeted KPI’s (new customers MOU & revenue)
Develop product positioning, messaging, and other marketing and sales assets for each assigned product(s)
Manage and coordinate with sales department on commission scheme, and continuously monitor direct impact on newly launched customers and value
To be fully accountable for contributing towards achieving Zain financial goals by acquire high value customers and minimizing churn among enterprise subscribers through developing and launching number of products (voice –data –digital –VAS ) and promotions that address market needs
Review the feedback from technology and develop the product specification until the project is detailed and the implementation timeline has been agreed
Provide preliminary assessment on the technical viability of the project
Produce customer-facing product demos, video, webinars, and other content to increase product adoption and usage
Manage day-to-day operational matters of CVM campaigns and CMS platform for Segment
Lead and facilitate product positioning trainings for Sales, Service, and Support teams
Responsible for the security, Confidentiality & Integrity, of all information assets within his/her responsibilities in accordance with the company’s Information Security Policies.
What Do I Need
B.Sc. in Business Administration , Economics or any other relevant field , you ideally required to have MBA or any professional Marketing/ Business
Certification with minimum three years of experience in relevant field.
As professional marketer you will be expected to have good knowledge of current best practices of Marketing methods and approaches and sound knowledge of current best practice methodologies around product development, business analysis, market research methods and approaches.
Mobile Telecommunications product/market knowledge is advance.
Soft Skills
You are also required to have the following soft skills :
Excellent verbal and written communication and presentation skills in both Arabic & English language.
Customer oriented and has excellent Interpersonal skills (communication, negotiation, etc…)
Excellent computer skills using Microsoft Office.
Demonstrated creative and effective problem solving skills.
Solid presentation skills including the ability to explain complex technologies and product features.
Flexible and accepts changes.
Has an open mind about solutions.
Knowledge of customers and competitive marketing programs, which is used to develop effective marketing programs and messages
